
What is Storm Performance and who is Harry Yates
Meet Harry
As an Athlete I have been National Champion, represented Great Britain, and been part of the British Cycling Olympic Talent Team. I have spent a large proportion of my life at the top end of Sport working alongside the top Coaches and Athletes. I have a first class Degree in Sport and Exercise Science, Level 3 Personal Trainer qualification, and hands on experience as a Nutritionist and Sport Scientist. My passion is understanding the physiological capabilities of humans in endurance sports and extreme environments.
Since retiring from Elite Cycling I have put my studies into practice using myself and my training as a guineapig. I never ask any of my athletes to do anything I wouldn’t do myself. I have redirected my focus towards ultra-endurance and multi-day events. Cycling Land’s End to John O’Groats (912miles) over six days as a team of 7. My biggest achievement is finishing 15th out of 250 in the Nedbank Desert Dash. The longest single day mountain bike race on earth, covering 373km across the Namib Desert. I finished in 18hrs and became the highest placed youngest rider in race history. However I am not just a cyclist and have a strong performance background in Swimming, Running and Triathlons.
Key accolades:
1st class degree in Sports and Exercise Science,
Cycled Land’s End to John O’Groats (912miles) in 6 days 2020,
15th Elite at Nedbank Desert Dash in Namibia, 373km MTB race 2019,
Completed the Ultra Scotland 108mile Running Race
Ran from London to Paris in 6 days
Completed Nice Ironman in 10:45hrs
Run from sea-level to the summit of Mt Tiede and back non stop
Represented GB at Junior European Cyclocross Championship,
Represented GB 3x at Junior Cyclocross World Cups,
Part of the Junior British Cycling Olympic Talent MTB-Road Programme,
Youth National Cyclocross Champion,
U/16 National Cyclocross Series Winner,
What is Storm Performance
Storm Performance is a coaching company built around years of experience with elite coaching and oportunities that have allowed me to offer a full comprehensive package intertwining the ability to balance, understand, and enjoy what it is you do
I can help.
Bring your ideas to life
Have a Challenge in mind or just know that you want to challenge yourself. I can help make it happen
Build your confidence
Coaching isnt just about building your physical capability, your mental strength, knowledge and self-belief are as important.
Expand your potential
Iwant to help you meet your maximum potential, whether it’s competing in your first Ironman, completing your first 100mile bike ride or running across a desert!